How to Sell on Azure Marketplace

Azure marketplace is the online store for thousands of certified, open-source, community applications, developer services, and data. It is an excellent platform to sell apps or software where it allows you to effectively market, easily, and quickly sell. It opens a channel to thousands of customers and partners across the globe.

It can massively reduce the time and effort required for exponential business growth. It is a game-changer in accelerating revenue with a zero engineering approach. It helps hundreds of software companies get listed to find the right structure that best suits their needs. It offers a simplified process for listing and selling software.

This marketplace featured products that support analytics, migration, security, innovation, retail, finance, manufacturing, and sustainability. With Azure, rising above the more than 17,000 apps and services available today can be easier to manage.

Image by Mudassar Iqbal from Pixabay 

How To Sell on Azure Marketplace?

1. Get the Product on the shelves.
    
    It offers a streamlined approach to the step-by-step listing. From access configuration, journey mapping, and strategy development. If you have your own original and profitable app to sell, the marketplace will target the right buyers.
 
Get started selling instantly with proper customizations, listing management, and cross-department collaboration.
2. Custom Terms and Pricing. 
       Pricing Models:

  • Free SKU. Customers are not charged for Marketplace fees for use of the offering.
  • Free Software Trial. A full-featured version of the offer that is promotionally free for a limited period of time. Upon expiration of the trial period, customers will automatically be charged based on the standard rates for use of the offering. 
  • Bring Your Own License. Any license you obtain outside the Azure Market place the right to access or use the offering. To sell on the Azure Marketplace, you need to be certified. It is a process that starts with building the appropriate virtual machine images and ARM templates for your application. Certified organizations also agree to various Azure Marketplace policies, along with publishing company information.
  • Usage-Based. You are charged or billed based on the extent of use of the offering.
  • Monthly Fee. Billed a fixed monthly fee or subscription for a particular plan.
3. Analyze and Optimize results.
    With the help of advanced integrations into reporting sources, deep analytics, and insights. It keeps your listing fresh and relevant. It supports growth and robust management of Private Plans and offers acceleration. It presents real-time visibility into the whole purchase cycle.


How Azure Marketplace Help to Get Things Done?

  • What\’s in there are web and network security solutions from anti-spam and firewalls, block cross-site scripting, malware uploads, and much more.
  • File integrity and monitoring.  
  • It offers anti-virus protection including the ability to identify and remove malicious software and prevent intrusions.
  • It covers continuous integration and delivery.
  • Manage Infrastructure and application.
  • It offers Data Solutions.
Initiating the Marketplace as a channel for revenue can be challenging but at this marketplace, all the leg work is done. The appropriate provisioning and pricing for your business are carefully evaluated and targets the audience so you can just sit back and watch your business grow.

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